Every company talks about being inclusive. But without context, it can come across as pandering and disingenuous. So, we helped Cisco articulate why inclusion is important. Why it’s not just the right thing to do, but also, why it’s the innovative thing to do.

It was an important week for Cisco. They were participating in the 2022 Global Intellect Summit in NYC during the week of Juneteenth. So we wanted to make a big, impactful statement worthy of the event. And when it comes to OOH, there’s no place bigger than Times Square.